Posts made in July, 2013

The 360 Deal: What The Hell Is It And When Will It Go Away

»Posted by on Jul 13, 2013 in Music Business | Comments Off

Foreword: This is a multipart blog on 360 deals. Although it is a complicated topic I have tried to keep it as simple as possible. To understand the deal points I will explain the revenue streams and their history in the music business. Once you understand where we have been I will layout the mechanics of the 360 deal as it relates to those issues. Finally we will discuss whether it is good or bad and the future of these types of deals. Without further delay, on with the show. Think of your musical career income as a whole pizza. All the money you make (or want to make) in music is represented by a slice. These pieces have names such as “tour money,” “merchandise,” “publishing,” “record sales” and “everything else.” Some pieces are bigger than others and...

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